Changes in Google Places, Your Business & Local Search

July 24, 2011 By

Changes in Google Places, Your Business & Local Search

Google are at it again and the effect could alter your position in local search results. They have changed the way Google Places looks. It’s now cleaner and has more emphasis on customer reviews and photos/videos. The ‘Write a Review‘ button is now in red in a prominent position on the page. (Fig 1. Why did I added an arrow to this screen shot? Ed) This demonstrates the importance and weight that Google give to reviews on your Google Places page in local search results. HINT: They want you to get reviews for your business… lots of reviews… the more the better… get the picture? Good read on…

Google Places

If we scroll down the Google Places page a little further we notice another prominent ‘Write a Review‘ button (Fig 3. What do Google want us to do?) but this is where the story takes a sudden twist.

 

The Change in Local Search Listings post Google Places Changes

Google used to pull in reviews from third party review sites like Yelp, Qype and Local.Yahoo and feature them quite heavily. Now they have all gone except for a couple of nondescript links at the foot of the page. (Fig 4. Indicated by my 4th and final arrow ; )

Some say that Google built Google Places scraping review content from third party sites using an unfair advantage but now, as ‘Google Places‘ has enough content of it’s own they can stand alone and no longer need the 3rd party support. Google couldn’t have built this service without the 3rd parties and have now abandoned them. Whether this was ethical or morally right or wrong is another debate but they have now changed their policy.

One other thing to note is that you may have had 100′s of reviews on your Google Places page only to see that number now reduced to just a handful as the 3rd party reviews are no longer being counted. We are still investigating how this has effected rankings and place positions. Also take into consideration that only gmail account holders can write reviews on Google Places.

I’m currently beta testing Google + and wouldn’t be surprised if Google Places features in this new social phenomenon in the near future. So what does all this mean to your business listing on Google Places and your position in Local Search?

Local Search

Google Places Should Be the Cornerstone of your Local Search Strategy

At Blend Local Search Marketing we have always treated Google Places as the primary business listing for our clients. Now more than ever, it is essential to claim your Google Places listing and complete all sections fully including photographs, videos, and a comprehensive description of your local business.

Once your Google Places listing is set up correctly, actively encourage your customers to visit the page and write a review. They need a gmail account to do this.

You can even email your Google Places page to your customers. It’s as easy as 1,2,3!

1) Simply click on the ‘More‘ button (Fig 2.) underneath your business address and a small window appears.

2) Click on ‘Send‘ and add an email address and short message.

3) Press send again.

In the same window you will also find a URL link. You can cut and paste this link into the ‘Signature box’ in your email account. Then every time you send an email, you will be actively promoting you Google Places page.

Remember, Google want you to get reviews and will reward you by giving your Google Places page a higher ranking in customer search results. This is a sure fire way of getting a number 1 ranking in Google local search results.

We want you to succeed in your local search marketing efforts. If you want your business to be found for your local search keywords by hungry customers in Google Places we can help you set it up right now so you can benefit immediately.

To see what we do and how we can help you click here. To contact me or one of my associates click here. Alternatively leave a comment below – Perry.

FYI - Readers of this blog can claim 25% OFF Green Web Hosting with Hostgator with this exclusive code: GreenBlend

Local Search Marketing starts with Google Places

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Local Search Marketing, Your Business and The 2012 London Olympics

July 20, 2011 By

Local Search Marketing, Your Business and The 2012 London Olympics

Are You a Winner?

Local Search MarketingBe a winner with Local Search Marketing! There is an amazing, once in a life-time opportunity opening up for London businesses especially if those business are located in the East London boroughs of Hackney, Greenwich, Tower Hamlets, Newham and Waltham Forest.

In case you haven’t heard (where have you been?), the 2012 Olympic Games are being held in London from 27 of July followed by the Paralympics until 9 September.

Thousands of athletes and millions of people will descend on the capital and will need products and services that you can provide as a business owner. So now is the time to make sure your business is ready for this huge influx of people and to ensure that it benefits from this rare opportunity.

Most visitors to London 2012 Olympic Games will be searching on websites for the products and services they will need during their stay long before they get of the plane at Heathrow.

 

Local Search Marketing Winner! Have You Claimed Your Google Place Page?local search marketing

To win the Local Search Marketing game, the first thing to do is to claim your Google Place page and ensure you complete every section. This will include you business name, address and telephone number, a business description, opening hours, payment methods, photos, videos and much more.

This is the single most important thing you can do for your business today, Olympics or no Olympics. Why? Because it can catapult you to page 1 of Google in local search. Do you want to be on page one of Google?

 

Optimize Your Website or Blog with Local Search Marketing Content.

When people search for products and services near the Olympic venues you need to ensure that it is your content that gets seen in the Search Engine Result Pages (SERP’s).

You can do this by making sure you include your location, full address, postcode and phone number in all your posts and pages.

Of course, not everyone speaks English, so why not get some of your web pages translated to one or two other languages. If you have built your blog on WordPress you can easily install a Translation plug-in.

Make it easy for people visiting your site and your business and you will be rewarded especially when you competitors are doing nothing to take advantage of this wonderful opportunity.

Local Search Marketing

Sell Your Self and Your Business With Video

Everyone loves video and they are very easy to make and share online. You can record yourself selling the virtues of your business and upload it to Youtube.

If you are not comfortable in front of the camera get a member of staff or a friend to do it for you. Better still if you can speak another language or have family of friends that can, ask them to do this also. Then upload all the videos to Youtube.

Once you have uploaded your video(s) use a title with a local search keyword in it. Also remember to include a link to your website in the description. For more information about optimizing videos on Youtube click here.

 

Search Engine Optimization (SEO)

It goes without saying that your website needs to be seen by as many people as possible, so it is essential to ensure every page is optimized for the search engines with your local geo targeted keywords.

Once you’re on-page optimization is complete you can look at off-the-page optimization to help rank your site even higher. This can include many things from online Press Releases, Videos, Social Media and Directories. Consistently building relevant links to your website will ensure it stays at the top of Google for all your keyword search terms.

 

Converting Website Traffic to Paying Customers

It isn’t as simple as having a number one website on Google if people can’t navigate the site, find where you are or even call you. You’re site needs to convert that traffic into customers.

You’re website not only needs to be optimized for the search engine with keywords your prospects use to find you but also optimized for converting them into customers.

*If your business requires people to visit you  (i.e. restaurant, car hire, guest house) can they find you? Do you have a map on your website with your specific location and clear directions?

*Is your address clearly visible? Can people find your phone number? Does anyone pick up the phone when it rings? If not maybe you can hire a Telephone Answering service or use Skype.

*Do you check and respond to emails?

*Do you have an email opt in form on your website? Maybe you could encourage people to opt in by offering them some free advice about the area or service.

If people visit to your site but can’t find a way to contact you, they will move on and once they are off your site you have lost them for good. With just a few tweaks and a little bit of testing you can optimize your conversions and increase your profits.

 

More Local Search Marketing and Social Media Marketing

To compliment your website and dominate your search terms in Google set up a Facebook Fan Page, Youtube Channel and a Twitter account.

These are all great ways to find, engage and socialize with your customers and offer them exclusive deals through each channel.

I would recommend you start to implement some or all of these recommendations today because before we know it, the 2012 Olympic Games will be but a distant memory. One that will leave your business a gold medal winning enterprise for having taken part if you get things moving now!

However, remember that building up a strong Internet and social media presence is a Marathon not a race. It takes time to grow and nurture online relationships but when done correctly will pay dividends for a long, long time.

Blend Local Search Marketing can set up and manage all your social media channels and implement proven winning Internet marketing strategies that will get you more customers and more profits. Contact us today to discover how we can help you.

To your gold medal local search marketing success,

Local Search Marketing

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How to Tweet to The Number One Spot

June 14, 2011 By

How to Tweet to The Number One Spot

Here is a screen shot of BlendLSM (that’s Blend Local Search Marketing on twitter). We made the number 1 position for the keyword ‘Namecheap’. Namecheap for those who don’t know are a domain name company, a very good one in our books, but this is irrelevant in this post. But if you want to take advantage of their huge discounts, click here! : )

I received an email from Namecheap informing me of their huge price reductions, up to 59% off domain names. I tweeted this out to our followers on twitter as I thought it was relevant to them and hey, we all like to save a few dollars, right! (and make a few affiliate commissions lol)

As you can see in the screen shot, BlendLSM achieved a number 1 position for the keyword Namecheap with a single tweet. Out of interest, my business partner Lee sent me this screen shot from Oslo, Norway, I’m in Bangkok Thailand.

So What Does This Mean?

So it seems that Google are placing some weight to real time searches. What the recency v’s relevancy ratio’s are is anybodies guess. How long it stayed there at number 1 is unknown too. ( I wasn’t going to sit up all night refreshing the page)

I tried to repeat the listing later and only managed a number 10 spot on page 1 (still incredible) but again how long it stayed there is still open to question. This screen shot was taken from a computer in Bangkok.

It does seem that twitter conversations predict Google searches and influence the traditional news media. Remember how stories of the tsunami in Japan spread across the world – twitter or the demise of Osama bin Laden was revealed to the world more than an hour before President Obama’s address from the White house – twitter.

So What Can We Take From This?

While we can’t predict the news it demonstrates that Google are putting huge emphasis on breaking stories. So keep tweeting regularly, always put your keywords in your tweets and look our for breaking stories either from world/local news or a hot new offer from your favorite band or brand. By making your tweet relevant to these breaking stories you could expose your twitter to millions of potential new followers.

If you’ve achieved a number 1 listing in Google for a big keyword using twitter, why not share your story with us too. Your comments are always welcome. Perry.

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Using Twitter for Local Search Marketing

May 12, 2011 By

Using Twitter For Local Search Marketing To Drive More Traffic To Your Website

Twitter is one of the fastest growing website on the planet and certainly one that is getting lots of media attention at the moment as it breaks news stories that spread like a virus at lightening speed around the globe. Twitter at last has come of age, but how can it help you and your business?

Most people carry smart phones and they are never more than 3 feet away from them. Many of these phone have the twitter app built in. If you have a twitter following you can message them several times a day straight to their phones that are in their hands. No waiting for them to get to a PC or open and read your email.

If you engage your followers correctly you can use this phenomenon to your advantage and drive your targeted followers to your website, offers and promotions or your local followers directly to your retail outlet.

Of course it takes time to build a list of targeted followers, send tweets and manage your social media effectively while running your business. That’s where we can help you…

* We Set-up and Manage Your Twitter Account With Your Brand Identity.

* Build a List of Targeted Followers

* We Set-up Follow Lists Targeting:

Your keywords

Geolocators (Local Search)

Followers of your competitors

Followed by you competitors

 

* We manage your:

Thank you messages

Replies

Retweets

New follows

Unfollows

 

* We Tweet:

Your 140 character or less messages:

4-8 times a day

Include a trackable link to your website in each tweet

Promote your products and service, videos, website, Facebook Page etc.

Engage followers with loyalty promotions

Broaden Tweets with industry news and local interest stories.

Your RSS Feed

 

This proven winning strategy builds a targeted list of followers at a rate of 100′s of people a month who are happy to receive your tweets and engage with you. “Perry has managed to reveal the true commercial value of Twitter to someone who really only ever used it to find out what Lisa Snowdon was having for breakfast….. Miraculous!!!” Read Will’s full testimonials here.

Blend Local Search Marketing will help you get new targeted customers for pennies on the pound who are hungry for your products and services. Contact us today to get started now!

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Blend Local Search Marketing News

May 2, 2011 By

Blend Local Search Marketing News

Today – Monday 2 May Blend Local Search Marketing launch their new look website and officially welcome their new Director to the company.

Local Search Marketing

Lee Bannister - New Business Director

Lee Bannister joins Blend Local Search Marketing as New Business Director and will be based in London, UK and Oslo, Norway. Lee’s new position will see him speaking at seminars and conferences across the UK and Europe while handling all new business related enquiries.

Local Search Marketing

Perry Stevens - Founder

Perry Stevens, founder of Blend Local Search Marketing has now taken up residence in Bangkok, Thailand and has assumed the position of Chief Operations Director of the company. Perry’s new role will allow him and his team to focus on all clients local search marketing, social media, video production and SEO from their new South East Asian base in one of the world’s most vibrant capital cities.

Blend Local Search Marketing – New Look Website

The new look website consolidates the key principals that Blend Local Search Marketing passionately believe in, what they can do for customers and what the customer can expect to achieve by investing in their Profit Systems for their businesses.

In a little over 18 months Blend Local Search Marketing have built a proven track record of what works, not only to get you to the top of Google in local search but to also dominate the search engines and convert new traffic to customers. All their clients without exception are not only bucking the economic downturn but actually achieving month on month growth, making bigger profits and employing new staff. That’s something we are immensely proud off.

Local Search Marketing Goes Global

Blend Local Search Marketing are now servicing clients on three continents with their local search and SEO tactics, proving that local really is the new global!

Feel free to look around the new look site, there’s a wealth of information in our blog that you can take and implement for your company benefit. Better still allow us to show you how we can help you achieve online success, convert more customers and bank bigger profits using proven local search marketing strategies.

You can contact Perry or Lee at Blend Local Search Marketing here.

Local Search Marketing

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Find Me A Local Contractor!

March 28, 2011 By

Find Me a Local Contracter Now!

Are you a local tradesman or home improvement contractor?

Do you want local targeted work request for your services?

Do you want to save on marketing budgets and reduce your advertising costs?

 

Blend Local Search Marketing has teamed up with Service Magic to offer local home improvement contractors the opportunity to receive up to date work requests in their local area.

The benefits to you…

* You get a company that has been matching customers with businesses since 1998. The majority of which are private individuals and homeowners. However architects, shop owners, companies and public sector organisations also use the service to find local contractors.

* You only get work request tailored to your trade and location as specified in your profile.

* Total flexibility of how many work requests you accept.

* Make major savings in your marketing budget.

* 100% Free to register

* No commissions to pay.

Here is a list of Local tradesmen and home improvement contractors who can register to this service for free:

 

Heating – Ventilation – Air conditioning

Air conditioning, Ventilation, Boiler, Solar water heater, Geothermal heating (heat pump), Electric heating

Windows – Blinds – Doors

Windows (uPVC frame), Windows (timber frame), Awnings – Sunshades, Blinds, Shutters, Electric garage door

Kitchen – Bathroom – Bedroom

Kitchen fitting, Bathroom fitting, Bedroom fitting, Wardrobe fitting, Kitchen unit

Conversion – Extension

Home extension, Loft Conversion, Conservatory, Basement conversion

Refurbishment – Improvement

Home refurbishment / improvement, Shop refurbishment / improvement, , Office refurbishment / improvement

Painting – Decorating – Plastering

Painting (interior), Painting (varied), Painting (external walls), Suspended ceilings, Plastering

Electricity – Wiring

Electrical work, IT and network cabling, Solar panels

Flooring (carpet, tile, laminate, etc.)

Wood flooring / Parquet, Laminate flooring, Tiling / Tile

Other jobs

Architect (residential), Interior design (residential), Project manager, Scaffolding, Lightning protection, Swimming pool

Alarm – Security

Intruder alarm, CCTV, Intercom system, Fire / Smoke alarm, Alarm monitoring / Security

New build (house, block, garage, etc.)

Build a house, Build a timber frame house, Build a garage, Build a housing block (apartments, flats, etc.), Build an office block

Brickwork – Roofing – Demolition

Roofing (tiles, slate, zinc,…), Fascia / Soffit, Flat roof waterproofing, Brickwork / Masonry work, Roof work (repair, insulate, replace, clean, etc.)

Survey – EPC – Pest control

Asbestos survey, Homebuyer survey, Quantity surveyor

Patio – Drive – Paving

Paving, Drive laying, Garden decking, Patio

Plumbing – Drains

Plumbing, Drains, Septic tank, Utilities connections

Garden – Landscaping – Fencing

Gate automation, Tree surgery, Gate and electric gate, Fencing

Insulation – Dampness – Humidity

Damp proofing, Roof and loft insulation, Dampness / Humidity treatment

 

Remember it’s absolutely FREE to register and start receiving work request. You have nothing to loose and no commissions to pay.

If after the trial period you wish to order customer contact details they are offered to you from £5 to £29 each dependent on the different type of work request.

Local trade and contract professionals register here (Coming Soon). This registration form is for companies and trades people only.

 

If you wish to request a quote from a local tradesman, click FIND ME A LOCAL TRADESMAN OR PROFESSIONAL CONTRACTOR here and select the category of job you need doing. Your request will be prossesed and up to 5 tradesmen will contact you. No obligation.

ServiceMagic is an operating business of IAC

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Blend Local Search Marketing Website Design

March 27, 2011 By

Web Design, Build and Manage

If you don’t currently have a website or any internet presence at all, this doesn’t mean you can’t make use of Local Search Marketing and all the benefits it brings to your business. Blend can register, host, design and build a blog or website for you in five working days.

We build unique bespoke blogs and websites using WordPress, a state-of-the-art publishing platform. This kind of website is loved by Google and has a great focus on aesthetics, web standards, SEO and usability.

In fact this Blend Local Search Marketing website is built on the same WordPress platform. At the foot of this page are links to other sites we have built or manage for clients.

Your *bespoke website will consist of the following elements:

  • Up to 5 Pages
  • Up to 10 Blog Posts per Month
  • Choice of Design
  • Unlimited Images and Videos
  • POP 3 Email Account
  • Monthly Site Updates, Reports and Analytics
  • Free .com .net or co.uk Domain Name
  • Free Hosting
  • We will advise you on additional widgets, plugins, affiliate links, online stores, Google maps, videos and auto-responders to maximise the potential of your unique website.

Exclusivity

To ensure the highest calibre of service to our clients, Blend Local Search Marketing will not take on a potential new customer if the work they undertake presents a potential conflict of interest with an existing Blend Local Search Marketing client.

 

Advice and Support

We want to see our customers business thrive and we are happy to act as consultants and ensure that our clients have a clear understanding of the methods which they can utilise online to increase traffic, convert and create more revenue and/or reduce costs. We provide ongoing support and advice by email, IM, Skype and telephone.

We host our websites and highly recommend Hostgator for all your web hosting needs. They have excellent customer service and excellent products and are a carbon neutral company.

Fees

Blend Local Search Marketing can produce your bespoke website in 5 days for a one off set up fee. We can also manage all the SEO on a rolling monthly subscription to ensure it consistently ranks high in Search Engine Result Pages (SERP’s) if you wish. (Show some love to your website and Google will show it some love back with higher rankings!)

 

Here are some examples of Sites Designed, Built and Managed by Blend Local Search Marketing

Blend Custom Fan Pages

EU Motor Company

Circle Spa

Wedding Dress Emporium

Green Web Hosting Reviews

R We Dating

Raw Talent Classified

Perry’s Aquatic Centre

Alternative Christmas Songs

Love Fancy Dress Hire

Digital Camera Projectors

Reclaim PPI Charges

Stop Smoking Inside Man

London Property Video Productions

Impotence Treatment Now

Orthodontist London

Broadband Dongle Reviews

Lincoln Conveyancing Solicitors

Lincoln Accountants

Please leave your comments or questions if you would like to know more about the Blend Local Search Marketing Website Design Service for your business or brand. Click here.

 

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Blend Custom Fan Pages

March 2, 2011 By

Facebook, Facebook, Facebook! There’s no getting away from it. It’s everywhere and permeates just about every aspect of our lives.

It’s a great way to stay in touch with family and friends (the average Facebook user has 130 friends). As I travel around a lot, it has certainly made my world a smaller place. Sometimes it doesn’t feel like I’m away at all, as I’m in constant contact with my closest friends.

Another great thing about Facebook is the opportunity it opens up to Internet Marketers and just about anyone who wants to promote their business, products or services online.

Facebook is a high impact, low cost viral marketing medium that can’t be ignored!

Every band, brand or business should have a Facebook page, AKA landing page, business page and fan page (different to a Facebook Profile).

A Facebook Page allows you to promote your business through the ‘Like‘ button. When people ‘Like’ your page your posts are published on their wall. Friends can see these posts and may have similar interests so ‘Like‘ your page to. This is what’s known as Viral Marketing.

To establish your brand on Facebook you will need a Custom Fan Page. A Custom Fan Page is a page designed on iFrame and looks more like a regular website. They can include video, an opt-in box and a whole lot more.

A well designed Custom Fan Page will increase your ‘Likes’, drive more traffic to your website, build your list, engage viewers with video and even allow you to sell your products or services straight from Facebook.

Blend Custom Fan Page Gallery

We are launching a design service that will get your Custom Fan Pages built and live on Facebook easily and stress free.

Click here to discover more about Blend Custom Fan Pages. and here to ‘Like‘ Blend Custom Fan Pages Facebook Page.

 

 

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Easily Host and Install a WordPress Blog

February 20, 2011 By

Hosting and Installing a WordPress Blog

I am fortunate enough to be able to do a lot of of traveling and I also spend a considerable amount of time online but it always surprises me when I find a business that doesn’t have a website. After all, online is where customers are searching for products and services and a website is your shop window to the world.

I, like most people, ran a company many years ago and I wanted to get my business seen online and needed a website building. I didn’t know anything about DNS, HTML, PHP, CSS, Style Sheets and all the other coding scripts and tech babble so I bought ‘Building a Website for Dummies’.

I struggled to get my head around the simplest of ideas and I could see this was going to take a forever to figure out and build a functional and good looking website. Time I didn’t have as I was running a business. I wasn’t a designer or a coder.

A long story short, a friend built me a  websites instead. All well and good but I often wanted to change or add new content to my site. This was expensive and I couldn’t always get hold of him so the updates were not very timely.

This I found very frustrating but made me determined to find a solution to my problem. I knew there was a way of being in control of my own site and business. What I needed was to have the ability to update my website as often as I wanted and do so without breaking the bank. That’s when I discovered WordPress. If you’ve had similar experiences read on…

The perfect fusion between, design, functionality and SEO.

WordPress is an open source web blog, meaning literally thousands of people and companies contribute to developing the style and functionality of the code and do so continually.

No 2 WordPress’s are ever be the same as there are thousands of designs, widgets, plugins and themes to mix and match. They are totally customizable and incredibly search engine and design friendly. They really are the perfect fusion between, design, functionality and SEO (Search Engine Optimization).

You can have a free WordPress and host it on their platform or a self hosting wordpress giving you unlimited functionality. To self host your WordPress (it’s what I would recommend) all you need to do is purchase a domain name from a domain name company like Namecheap. (more about domain names and web hosting in future posts) Once you have your domain name for example: www.mywordpress.com you need to host it somewhere. Never purchase a domain name and host it with the same company. It’s like having all your eggs in one basket!

I highly recommend Hostgator as the hosting company for your domain. They have round the clock customer service that is second to none and dozens of fantastic training videos. So if you want to learn how to carry out just about any task on your website by literally watching over someone’s shoulder, you can start/pause and teach yourself very easily using these video tutorials. Hostgator are also committed to providing greener solutions for their servers. With their certified Renewable Energy Credits (REC’s) in wind power, HostGator is not just neutralizing their environmental impact, they’re actually reversing it. So by hosting your website with them you’ll be making a positive impact on the environment too.

You will need to point the DNS (Domain Name Servers) to your servers and wait for it to propergate. When this is done (it can take a few minutes or up to a day) look for the Fantastico DeLuxe logo or Hostgator’s WordPress Quickinstall in your control panel. Click on one of the logos and follow the easy instruction and in less than a minute you will have a live WordPress blog style website. Now all you need to do is customize it for your business and optimize it for the search engines. (More about how to do this in future posts)

It really is that easy, I mean if I can do it just about anybody can! And as I say, there are excellent training videos showing you how to do it, each and every simple step of the way.

If you would like help building or designing a WordPress Website or you require some assistance purchasing a domain name and hosting, contact Perry at Blend Local Search Marketing. I’m always happy to help!

We are always interested in what you have to say, so please leave your comments and questions below.

Important Note: I like to be open and transparent so I want to make you aware that if you click on some of the links in this article you will be taken to third party sites where if you buy a product or service I may be paid an affiliate fee. I only recommend products and services that I am happy to use myself and be associated with so you can be sure of the same level of service.

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Using the Google Keyword Tool for Research

February 14, 2011 By

In this post we are going to be looking at how Google can help you get your website ranking high in search engine result pages (SERP’s). Of course we can discuss ‘Competitor Analysis’ and ‘Reverse Engineering’ but that is a another post entirely. Today we are going to look at the benefits of using targeted keywords and how to find the very ones your prospects are typing into search engines to find you.

Click here to go directly to Google Keyword Tool

Google are the biggest search engine in the world with over 60% of the market share. They also provide email services such as gmail, social networks like buzz, local search profiles – Google Places and analyitics tools to track the traffic on your website or blog.

They also have what is known as Adwords – Google Keyword Tool that allow you so view and analyize data to find the volumes, cost and location of keywords or tags that people use to search for anything and everything online.

As we know, next no-one uses Yellow Pages anymore and besides you would never get this kind of analyitical information from thumbing through the big yellow book. (80% of searches are now done online)

The Keyword Tool is an invaluable tool when setting up a website, starting a PPC (pay per click) Adwords campaign or snooping on your competitors. And the best thing is… it’s free.

There are other similar tools out there, some free and some you have to pay a monthly service or buy some software. It’s good to use 2 or 3 of these to dig deep and crunch the data when you start to get more serious about your Internet Marketing. For now however, Google Keyword Tool is a great place to start.

With the Google Keyword Tool you can set up your website or campaign using the correct keywords to attract the maximum amount of organic traffic for your service or offer. It also shows other relevant keywords that you may want to use but never even thought about.

You can check out Google Keyword Tools here.

Alternatively, if you want a website building and optimizing with the correct keywords and keyword phrases to attract tons of free organic traffic by the search engines contact Perry at Blend Local Search Marketing. I’M Always happy to help!

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