Affordable Internet Marketing for Small Businesses

Blend Local Search Marketing – Press Release.

London, England (Press Release) 18 May 2010. It’s still a tough and uncertain time for trading in any business sector post election but small local businesses can now finally compete with the big companies and beat them at their own marketing game.

While top end grocers (TEG’s) are not content to dominate with their hyper stores and continue to pursue their growth with ‘Local’ and ‘Metro’ brands, Google now offer small and medium size businesses a golden opportunity to get seen where the customers are searching… and that’s on the net.

One London based internet marketing company is aiming to provide all the internet marketing strategies these small companies need at affordable rates to dominate in online local search. Perry Stevens founded the company, Blend Local Search Marketing in 2009. Prior to establishing Blend, Perry worked in marketing with some of the biggest household brands in the world before running his own successful small business, IMP Film Co. a production company again in London. Perry Stevens - Blend Founder

Blend was born of the advertising shift from TV, radio and traditional print media to online, viral, social and local marketing. Small businesses are now able to claim and build their own real estate in the form of web properties and utilize the growing trend for social networking, video and map marketing to lazer target new customers and elevate their company profiles to rock star status in local search.

‘It’s very important for business to claim their brand online. This means claiming a listing in Google local, registering websites and having accounts and profiles in all the major social media sites such as Twitter, Facebook and Youtube’. Perry continues ‘If you don’t claim your brand, there is a strong chance someone else will ‘hijack’ it and create all kinds of problems for you down the line’.

Blend Local Search Marketing is not an SEO company in the traditional sense. Blend build and optimize web properties and directory listings for small companies with or without a website. However they strongly recommend a website or Blog for maximum effect in local search results to stay ahead of their competition, help build their brand with video and create invaluable company awareness.

Blend offers three affordable packages to get any small business on the first page of Google in local search – Gold, Silver and Bronze.

Blend claim your business listings and then build and fully optimize each web property with videos, photos, keyword rich copy and use a whole suite of tools to rank you higher then your competition, using the keyword phrases your customers use to find you.

Every small business today should have a web presence and Blend’s ‘Local Map Marketing Service’ is the affordable first steps to be seen were the customers are searching and that’s online.

A reported 86% of all local searches are online with 90% of these searches resulting in offline activity. 61% of this offline activity results in a purchase with 90% of these consumer purchases being made within a 20 mile locality of where people live or work. If you run a local company wouldn’t you want those customers coming to you? Your competition certainly would!

If your company isn’t seen on the first page of Google, the fact is you are not going to get any customers from online. Can your business afford to miss out on new customers, growth and sales?

The real beauty of investing in local and social marketing is three fold:

* Firstly, it’s working for you 365 days a year all round the clock (sounds like  the perfect employee!) and continues to grow and evolve over time.

* Secondly is the invaluable dialogue you can have with your customers. You want them to be talking about your products and services so why not lead the discussion and build long lasting relationships with them?

* Thirdly, most people like to do business with people they know, like and trust. By stamping your personality all over your web properties, searches get to know you and long standing, trusting relationship are formed. These customers want to do business with you.

A strong Local Map Marketing strategy will raise your company profile above your competition, engage and inform your customers which in turn result in retaining old and creating new customers, more sales and a healthy ROI.

For more information on internet marketing for small business in the UK contact Blend Local Search Marketing.

www.BlendLocalSearchMarketing.com

Suite 57, 16 Rossetti Road, London SE16

Contact Us here.

T: 0207 231 2432

E: Perry @ BlendLocalSearchMarketing . com

E: Lee @ BlendLocalSearchMarketing . com

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Local & Social Search Blueprint

The Local and Social Search Blueprint

Confucius said ‘Give a man a fish and he’ll eat for a day, teach a man to fish and he’ll eat for a lifetime’

At Blend Local Search Marketing we really believe that we have simply put together the strongest local search marketing packages available at the most affordable price and that your success is our success. We’ll take care of your online local search marketing while you do what you do best, running your business and capitalizing on your new customers.

However, we know how rocky the business landscape is at the moment. The thought of committing to an monthly marketing strategy is maybe out of your reach. Building and ranking highly in the Google Local Map 7 Pack and in organic local search, although an essential must today and very attractive, may not be financially viable for some small businesses at the moment. Maybe you have one resource you could use more effectively and efficiently… your staff!

Introducing… The Local and Social Search Blueprint

Do you have staff members with time on their hands?

Do you want your staff to retrain and learn new skills?

Do you want to utilize down time to promote your company and services online?

blueprint social-media

The Local and Social Search Blueprint is an essential investment in your staff and your business.

Blend Local Search Marketing Consultant Perry Stevens will visit your place of work and coach a small number of your key staff members on how to implement and effectively use Local and Social Search as an effective marketing solution for your business.

“During the two day course I’ll teach one on one or a small group of your workforce how to build and implement an effective online local search marketing strategy”.

The day starts with and will continue to focus on Google as they are by far and away the biggest search engine with around 65% of the market.

“We encourage a best practice approach and

record management from the start”.

The course is ‘hands on’ meaning we will be:

*Listing and optimizing your business in Google Local Maps

*Building a Facebook Group page

*Opening a Twitter profile and optimizing it

*Constructing Web 2.0 properties and adding relevant content

*Opening a Youtube Channel and uploading a video

*Starting a Flickr account

*Building a blog

Once we have built the web properties we look at how social bookmaking can help you achieve your goals, build links, drive traffic to your sites and customers to your business.

We will also look at the free tools and software available to maximise the exposure of your web properties and make an attention grabbing video.

While we encourage students to take notes throughout the course we also provide full course details, step by step instructions and resource notes at the end of the day in a PDF format.

Blend Local & Social Search Blueprint

The Local and Social Search Blueprint (2 Days) is a one time investment of £1497 for a lifetime of rewards.

YES I want to make that investment in my staff and my company by booking The Local and Social Search Blueprint in my workplace.

Please contact us here or call us on 0207 231 2432 Now.

“Those who take advantage of this offer sooner rather than later will make the greater returns on investment”.

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