Website Hosting with Siteground

Press Release: Secure Website Hosting with Siteground

Blend Moves Hosted Domains to Siteground

Website Hosting with SitegroundFOR IMMEDIATE RELEASE:

June 11, 2015

Blend Local Search Marketing Moves Hosted Domains to Siteground

Blend Local Search Marketing, a company that specializes in Internet marketing and Local SEO (search engine optimization), has transferred all of its existing hosted domains to Siteground. Read more

Get More Reviews

A Strategic Partnership to Get More Online Reviews

Review Concierge_sloganIf you are in orthodontics and you want to expand your online marketing presence, then you will be happy to hear about the new strategic partnership between Blend Local Search Marketing and Review Concierge. This offers some exciting new options for orthodontists to improve their performance on local searches as well as use the review management tools from Review Concierge to make sure they address any and all concerns that patients discuss in reviews. Read more

Gorton & Schmohl Orthodontics Launch New Cutting Edge Website

For Immediate Release – Singapore April 04, 2015 — Blend Local Search Marketing PTE LTD, a firm specializing in online marketing, recently designed a desktop and mobile-friendly website for Gorton & Schmohl Orthodontics, a practice in located in Larkspur Landing Circle, Marin, California. Read more

Dr. Stephan Tisseront

PRESS RELEASE: Blend Local Search Marketing Builds Interactive Website for Tisseront Orthodontics

Tisseront Orthodontics Launch New Look Website

PRESS RELEASE – For Immediate Release 27 April 2015

Dr. Stephan Tisseront

Dr. Stephan Tisseront

With advancing technologies, having interactive, mobile friendly websites is essential for all types of businesses, including dental companies. Customers’ decisions on whether to go with a company are often heavily influenced by the information and design of a company’s website. Read more

Make Mobile Friendly Now

MobileGEDDON! Is Your Website Mobile Friendly?

Google’s “MobileGEDDON” update is coming 21st. April 2015
IS YOUR WEBSITE MOBILE FRIENDLY?

Read more

Yext Certified Partners

Yext Certified Partner – The Local Business Listings Service

Yext Certified PartnersSINGAPORE – Blend Local Search Marketing advanced the cost-efficiency value of its innovative and proven-productive  online marketing strategies  today with the announcement of joining the rapidly growing Yext Certified Partners network. Read more

Social Media Administrator

Wanted – Social Media Administrator

Wanted – Looking for a dynamic individual to join our amazing social media team.


Social Media AdministratorOur ideal candidate must have a keen interest, understanding and experience in social media marketing and promotion on networks such as; Facebook, Twitter, Youtube, Linkedin, Google+ and Pinterest.

Be able to add blog posts to WordPress sites and complete basic onsite SEO.

You must also have English as your first language and be great with communication, both verbal and written.

Read more

Happy Half Christmas

Happy Half Christmas!

Happy Half ChristmasYo Ho Ho

I wanted to take this opportunity at this special time of year, to thank each and everyone in team Blend for their hard work and dedication that goes a long way towards delivering happiness to our amazing clients.

Read more

Business Owners – Where Do You Need Help Online?

Blend Local Search Marketing CEO, Perry Stevens and Operations Manager Giovanni Greenard were recently invited to be guest on an upcoming webinar for 150 leading orthodontists.

A short survey was sent out to the members via Survey Monkey and 30 people responded. The answers were particularly interesting in getting to know the audience, find out where they needed help online and deliver a benefit driven webinar. Read more

hostgator logo

Hostgator Customer Service and Hosting Review

hostgator logoI’ve hosted sites in the USA with Hostgator for getting on for 5 years years now. First with their Babycroc Hosting and more recently VPS. In all that time I’ve been a loyal brand ambassador and affiliate. I believed in their product, loved their customer support and was very happy with the service provided.

A couple of months ago all that changed. Sites were disabled without any prior notice for ‘cashe’ plugin issues.

Read more

Global, Local, Social - Singapore

Going Global, Local, Social

We are proud to announce the incorporation of Blend Local Search Marketing PTE Ltd.

With the continued growth and success of our business with have moved our operations from the UK to Singapore to reflect the truly global reach of our brand and company ethos.

Global, Local, Social - SingaporeThe Republic of Singapore (Lion City) is a sovereign city-state in Asia and is widely regarded as one of the safest places to conduct business. The banks have strong liquidity, so it’s a naturally safe place for us to invest and grow our business.

Read more

Blogging with Hummingbird

How to Blog for Business Success with Google’s Hummingbird

Blogging with HummingbirdOf  late there has been a lot of talk on and offline about Google’s new Algorithm named ‘Hummingbird‘. Hummingbird unlike Penguin and Panda is not a algorithm update, but a whole new algorithm. So what does this mean for content marketing and search results?
I reached out to the professional blogging community and asked the question “In the light of Google’s new ‘Hummingbird’ algorithm, what would you say are the top three essential blogging techniques for success?” Here are some of the replied we received:

Read more

online marketing

Tell a Good Story

“Marketing is about telling good stories. Social media marketing is about getting your customers to tell them for you.” – Corey Eridon

online marketing

In traditional forms of advertising we can see a big focus on telling a story so that it can connect with the customer. Connection to the customer is key and that loyalty in connection is what will eventually sell products. In new media telling a story is important as well but the main focus for advertisers who are utilizing platforms like Twitter and Facebook for advertising, is to get the customers to share stories about their products organically.

It can take some time to really get a company and their products to this point. It takes establishing brand loyalty and intense focusing on people within a products target market and area demographic. To target these groups many online marketers are turning to local SEO to produce engaging promotional material that targets people within a company’s demographic or their local area.

When a company has found a group of people or a local market that is extremely loyal it’s very important that they continue to market their new products to this group directly and this is what local search marketing is all about. By taking the time to focus posts on social media at a local audience and with customers directly, customers can begin to feel that loyalty connection with the company. When the loyalty grows stronger customers may begin to organically start talking about products as they are released and recommending them to friends and family.

As customers begin to talk about a companies products this is perhaps one of the best ways to see an increase in sales. Perhaps one of the most effective types of advertising is word of mouth advertising. We may see products each and every day and not even consider trying them until we hear about the same product from someone in our peer group. The same can be said when someone shares a product on Facebook. Getting a share and allowing customers to market your products for you is one of the greatest results that can come from social media marketing beyond increased sales numbers which will certainly follow.

Blend Local Search Marketing Ltd, Overseas House 66-68 High Road, Bushey Heath Hertfordshire WD23 1GG,  Phone: +44 203 114 5119

Tell a Good Story 

Online Marketing

Find Out How Batman and Robin Can Help you in Your Online Marketing Campaign

Online MarketingWhile you probably read this title and are wondering how you could ever learn something from Batman and Robin and then implement that lesson into your marketing campaigns, it is true. They have plenty of different things to them that we can take away and come up with a more successful online marketing strategy. So let’s take a quick look.

Have a Consistent Public Image

First off, the most important part about Batman is that his identity is a secret, but he puts a lot of effort into letting the public know he’s out there. Same thing should go for your company. You should come up with a public image that you would like to have, then prove that image to everyone. You want to be consistent with your branding. You Don’t see Batman trying to change his public image all of the time, so neither should you. The longer you work on your image, the stronger it will become.

Be Unique

Batman and Robin are as unique as you can get, which is why they stand out and get a lot of attention. If you are trying to attract as many people as possible in a niche where there is plenty of competition, then you are going to need to do something drastic to catch their attention. You can’t be the same as all of the other sites out there, come up with a way to attract your target audience that no one has thought of before. While this may be hard at first, after a while, you will start to understand what works and what doesn’t.

Get a Partner

You should try and find another site that is in your niche to partner up with. Most people think that everyone else in their niche is a threat and should be treated as such. This is untrue and you can come up with some truly beneficial relationships if you partner with the right people. You can come up with guest posting partnerships, to expose each other’s content to new audiences. Or you could always have a link building relationship where each of you has to post the other site’s links a few times a month. Although the links are coming from the same domain name, search engines will still count them, and those links will look more natural as well.

Try to Appeal to as Many People as Possible

Batman and Robin had ways of be able to attract everyone in Gotham city. Either by saving them, the press, or by shining a light in the sky, all of them worked. You can do the same thing. While you might not being shining a light up in the sky, you can still come up with ways to increase your visibility on the internet. Use social media, press releases, blogs, and other tools to help get as many people interested in your site as possible.

Plan Your Strategies and Go In Hard

Batman has always been very strategic, which is why he is so effective at beating bad guys. The same things works with online marketing. The longer you take to fully understand and plan your marketing strategies, the more effective they are going to be. You should be researching your competition, your audience, your conversion rates, traffic, and every other aspect of your site.

Although Batman and Robin are not online marketing specialists, they still have some pretty great lessons to teach us about how to become successful and attract more and more people overtime.

About the Author:

Ness writes articles on behalf of MakeAWebsite. They have reviews on the most popular web hosts so make sure to visit their website and read reviews if you are currently looking for the perfect provider to host your site.

Blend Local Search Marketing - We're Hiring!

We’re Hiring!

Blend Local Search Marketing - We're Hiring!

We Want: A dynamic individual to join our team who will report to our Social Media Manager.

You will ideally have experience with online B2C marketing, Blogging, WordPress and the leading Social Networks (Facebook, Twitter, Pinterest, Youtube & Google+ etc.) this will be a distinct advantage although full training and ongoing support will be given to the right candidate.

The motivated individual we seek must be able to read and write English as a first language, have a positive ‘can do’ attitude, be reliable and have access to a laptop and an Internet connection (This is a remote position)

Flexible Working Conditions and a Whole Lot More…

We offer flexible hours, locations, development and remuneration dependent on experience.

To Apply:  Wow us! Send your 1 page application letter telling us why we should hire you and including links to any previous related work or websites you have worked on to: impecommerce @ gmail (dot) com

Deadline: 8 November 2013

Good Luck!

We’re Hiring!

conversion rates

Conversion Rates

“It’s much easier to double your business by doubling your conversion rate than by doubling your traffic.” Jeff Eisenberg

BLSM4.1

Companies today are extremely focused on building their customer base and establishing a massive market for their products. It seems as though traffic is king when it comes to online interactions and the focus for many marketing campaigns. Companies feel as though if they can draw someone to their page, they should be able to make a sale of their products. By making efforts to massively draw traffic into their page regardless of where it’s coming from, many companies are successful in making sales.
However if the end game is sales, does it not make more sense to reach out to a small customer base to ensure continuous sales and a higher conversion rate?
Continuous sales are every startup companies dream. It will take a long time to build up a customer base to the point where a company can feel comfortable enough to expand. While many companies are making efforts to simply branch out and find new customers they forget about their existing customers for whom they could sell extra products.
Focusing more so on the conversion rate for the sale involves a bit more work than simply directing traffic.

A good social media account will be able to establish real interaction and loyalty with new customers so that a company has a much better shot at the conversion rate for continuous sales. Drawing traffic into your website is a great way to help boost your websites ranking, get your name out there and gained more notoriety, however it is the sales that will ensure the longevity of your business.
If you are a company that is struggling for sales turned to social media accounts and methods that you can use to connect with your customer base. Looking into social media management as well as online newsletters as a strategy for connecting with customers is a great way to double your conversion rate and double your sales through existing customers and visitors to your website.
If you need anymore helpful tips you can read our blog, or alternatively contact us today to see how we can help your business grow online.
 
Blend Local Search Marketing Ltd, Overseas House 66-68 High Road, Bushey Heath Hertfordshire WD23 1GG,  Phone: +44 203 114 5119
 
Conversion Rates

Modern Advertising

“When you break down all the fluff, there are two ways to promote and market your business: dumber, slower, and expensive- or smarter, faster, and cheaper.”

BLSM5.1

Advertising has changed significantly even over the past five years. In the past advertising a business required the help of a large labor force. People would have to get in touch with ad agencies as well as television stations, publications, radio stations and more in order to advertise their products or their company. Today however posting your own advertisements online can be done for mere pennies or even better with an established relationship from a high ranking page. As such, advertising is now smarter faster and cheaper than ever before.

 

The problem with this new revolution in marketing and advertising is that many companies are slow to jump on the bandwagon. Many existing retailers still continue to use the old methods without embracing some of the newer methods that are available. New social media websites are emerging each and every day to help people connect and advertise, it is important to do constant research to determine areas where you can reach your customers faster.

Many companies are experiencing great results from social media advertising. The advantage to using social media advertising is that you can very easily connect with your customer base online and is very inexpensive. Any user driven creative business page on Facebook or on Twitter, it really only costs your time. For large companies, social media management can require paid staff in order to keep track of advertising campaigns and customer messages, smaller companies can keep this up throughout the working day.

Embracing change in technology is part of the modern business world and in order to effectively advertise for the next generation, companies must be willing to direct their focus from older styles of advertising into advertising with new media. Traditional advertising is still very effective but for businesses who are looking to generate engagement while minimizing costs, online advertisements through social media is smarter, faster and cheaper.

If you want to boost your online presence, and explore new modern ways of advertising your business, you can contact us by clicking here. Alternatively join the revolution and like us on Facebook or follow us on Twitter.

Blend Local Search Marketing Ltd, Overseas House 66-68 High Road, Bushey Heath Hertfordshire WD23 1GG,  Phone: +44 203 114 5119
 
 
                                                                     Modern Advertising
 
 
 
 

 

Social marketing

Are you a Follower?

“On Twitter we get excited if someone follows us. In real life we get really scared and run away.”

Social marketing

Isn’t it amazing how far we’ve come with social media even within just the past few years. From the initial creation of a few websites where people could connect, eventually spawned more intuitive systems such as twitter that now connect us in ways we never thought possible. Twitter has started a revolution in connecting people across classes, cultures and creeds. Ultimately a follow online could be all that it takes to open up a new online community.

Twitter is also heavily used by celebrities, television shows and the news media to connect their content directly to users as well as hear feedback from members of the general public. With interfaces like twitter our idols, our news and the consumer businesses that we use every day are much more accessible.

As annoying as it may be to have someone constantly looking over your shoulder and following you, on Twitter this type of mentality is encouraged and celebrated. Keeping up on tweets and sharing tweets is what helps to gain you more followers. As much as we might hate having real-life stalkers, online stalkers can make us feel good and appreciated for the content that we are posting.

 

Because of these feelings it seems as though the twitter pages with the most online “power” are that with the most followers and supporters. Still it is amazing just how much a single tweet can spread throughout the community. With just one good insight, you can start a trend and trends happen on twitter hourly if not daily. While it is advantageous to build a large following so that content that you post on twitter is seen by a large community, you would be surprised just how far good content can go even if you are starting with just a few followers on your twitter page.

Understanding the best strategies for Twitter is really important for your business, so you should it wisely. In case you need more help, feel free to give us a comment or contact us here.

Blend Local Search Marketing Ltd Overseas House, 66-68 High Road, Bushey Heath, Hertfordshire, WD23 1GG Phone: +44 203 114 5119 Fax: +44 208 421 9883
 

Are you a Follower? 

marketing online

The Best Way to Engage Honestly with the Marketplace

“The best way to engage honestly with the marketplace via Twitter is to never use the words “engage,” “honestly,” or “marketplace.”

marketing online

So many companies and individuals get extremely hung up when it comes to connecting with their marketplace. While there are many people using Twitter for promotional materials it is very important to consider that you shouldn’t make your tweets overt advertisements.

People can get very tired of the same tweets over and over again and desire some type of engaging content in order to keep them following your page. Remember while it is important to advertise your product online is much more important to connect with your customer base to establish a brand loyalty and rapport.

Connect with your audience

Producing some promotional materials or even something as simple as answering some user questions online can really help to connect and make you more honest and engaging in your own marketplace. Social media is something that you have to work at it you may want to consider even using management systems to stay on top of all of the incoming tweets that you might get in a day.

Social media is not something that you can just automate or post out once a day. You need to make yourself available to respond to tweets and also to treat engaging content regularly. So many companies try to force interaction by asking questions and simply posting statements over and over again on their page. By producing excellent and engaging content for your Twitter page this is how you can form interaction.

When and how to tweet

Making timely responses, re-tweeting users posts and replying when they ask questions or all in good practice to developing a brand loyalty online. Twitter is a tool that is meant to be used for interaction and interaction isn’t something that should be forced. The best way to sell products using Twitter and beginning an interaction with the fan base is by not letting people realize that you are trying to sell them anything at all. A great product will sell itself with great marketing strategy.

There are plenty of ways to do online marketing but if you don’t know how to do it wisely you could be harming your business. Contact us today to boost your online presence.

Blend Local Search Marketing Ltd Overseas House, 66-68 High Road, Bushey Heath, Hertfordshire, WD23 1GG Phone: +44 203 114 5119 Fax: +44 208 421 9883

The best way to engage honestly with the marketplace 

social media

Social Media is About the People! Not About Your Business

“Social Media is about the people! Not about your business. Provide for the people and the people will provide for you.”

social media

“Social Media is about the people! Not about your business. Provide for the people and the people will provide for you.” – Matt Goulart

Social media

Many companies focus on social media with the standpoint of increasing their business sales. In reality social media is all about increasing the notoriety of your business as well as establishing loyalty with your customers. You can certainly drive sales through social media by posting new products and offers through your Twitter page, Facebook page or any other social media account that you might have but social media isn’t all about the sales.

Establishing a direct link between your customer base and your company is the true purpose of social media. Creating engaging content and regularly responding to your customers is one of the best ways that you can provide a high-quality social media experience. Instead of continuously posting links to new products, pose questions about how your products could be improved, work on forging relationships with valuable customers, and produce promotional material that lets people feel more connected to your company.

Make it personal 

By providing people with a link to your company that makes it feel more personal to them and offers a real connection to your products, you can work at establishing more loyalty. When people know how a product is made, who is working at your company and the types of ideas that you may have for the future they will be much more on board with everything that your company is planning as well as any future releases that you might have in mind for your product lines.

Taking consumer feedback online is also a great way that you can rapidly improve your products and understand some faults that might exist within your current product line. By providing this link to the people who are regularly purchasing your product and visiting your store locations, you can work at making them part of your company family I providing for them. Sales will result from this type of connection.

We would love to hear your questions and your feedback is very welcome. If you want to understand more about Social Media or get more attention for your business, feel free to contact us here.

Blend Local Search Marketing Ltd Overseas House, 66-68 High Road, Bushey Heath, Hertfordshire, WD23 1GG Phone: +44 203 114 5119 Fax: +44 208 421 9883

Social Media is About the People! Not About Your Business

Ranked Tomorrow

TB4Wvk1U-1jVU1B-3-1VKzdiHdG1U4bRWiqn5NCs55c.png

Google Penguin

Google Reader Is Officially Dead Today :( | Search Engine Journal – http://www.searchenginejournal.com/google-reader-is-officially-dead-today/65521/

Local_SEO_Now

If you want to get more customers with Local Search Marketing, please visit here – http://bit.ly/13u5ebb

Attachment

microsoft exchange - email solutions

Office Email Solutions for Small Business

Lately we have had a number of clients in the orthodontic vertical that require a robust secure and frankly better email hosts. We though this information would also benefit other local company’s looking for email solutions for small business.

Today, even with all the rapid advancements in technology and communication, when it comes to business, the good old telephone and email are still King.

Smartphone apps, Jing and cloud computing all have their place in a busy office but we rely on email more than we realize, whether its to confirm appointments, make enquiries, ask questions, send information and media like videos, photos and the occasional joke to a colleague.

Email provides a manageable thread of communication that can be searched and archived for easy retrieval and modern offices couldn’t live with out it.

If you’re email has gone down or you are loosing valuable customer correspondences to your spam filter you know how annoying and costly this can be.

With these thoughts in mind your business email accounts need to be safe, secure and robust so you can effectively communicate with your employees and customers. Security and archiving is especially important to your business if you are an Orthodontist, Dentist or other professional where you need to keep correspondence records for a long period of time.

We have researched the top 3 business email solution providers, so you can decide which one fits your business and budget and never have to worry about loosing another email again.

FuseMail - email for businessesFuseMail

Fusemail are a US based company that provides a convenient email service for small businesses. They strive to provide a high quality, professional service that has built in maximum security.

Access to emails can be obtained from any device as long as you have an Internet connection. So whether you are in the office, at home on a laptop or even on your smartphone, you are always connected and will never miss an email again.

Fusemail prices start from as little as $2 user/month and for with extra benefits like email archiving for 7 years from $5 user/month

HyperOffice - Email SolutionsHyperOffice

HyperOffice is a cloud based business email service.

They provide a reliable cloud based email solution that requires no expensive hardware or complex software installations. With their business email service, you can send and receive email, sync with Outlook and mac, access advanced email tools, and stay connected to your business with just an Internet connection. If you prefer, you can even push and manage email from almost every major mobile device in the market.

HyperOffice also rises to your advanced business email needs such as email archiving. You can protect, index and search information assets contained across company mailboxes, to serve all your professional email security, compliance and discovery needs.

HyperOffice prices start from $7 per month per user.

microsoft exchange - email solutionsMicrosoft Exchange

You get what you would expect from a software giant like Microsoft. A huge 25 GB of mailbox storage as standard and the ability to send attachments up to 25 megabytes.

Security is second to none with their premier anti-spam and antivirus filtering systems. Exchange also automatically archives to reduce email clutter.

Additionally users can connect to Microsoft Outlook if they like the look feel and of that platform from the Outlook Web App so mobile access is easy too.

Prices start from $5 per month.

If you have any other suggestions or have experience with these or other email business solutions share them with us in the comments section below.

Notes by Perry Stevens the hot rockin’, tea drinking and SEO lovin’ son of a gun in Bangkok. Join his circles here or contact us here.

Office Email Solutions for Small Businesses

Important Announcement

After considerable thought and consideration about our business partnership, Mr. Lee S Bannister and I would like to inform all as effective from Tuesday 9th April 2013 at 3.00pm we amicable dissolved the partnership known as Blend Local Search Marketing.

The decision we made were are based solely on professional reasons as to what is best for the company I started in 2008 and the vision of where I want to take it.

Lee has many fine qualities that should serve him well in the future with whatever he decides to do and we wish him well on his path to success.

Perry Stevens - CEO Blend Local Search Marketing LtdThe company shall now be know as Blend Local Search Marketing Ltd. We still have the same aim and mission to create cutting edge websites that rank high in the search engines, establish our clients as the ‘go to experts’ in their field of expertise and convert traffic with a high ROI. We strive to deliver a open, honest and transparent service where the customer is always king.

Perry Stevens is the CEO of Blend Local Search Marketing specialize in helping small businesses with Website Design, Local SEO & Social Media Marketing

All enquires can be directed to +44 203 114 5119, the ‘Get Instant Help’ messenger at the bottom right of the screen or on our ‘Contact Us‘ page.

Blend Local Search Marketing Ltd. Overseas House 66-68 High Road, Bushey Heath, Hertfordshire WD23 1GG