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Marketing Your Orthodontic Practice in a Recession

Marketing Your Orthodontic Practice in a Recession

Now is the time you need to position your orthodontist practice to withstand a recession. The hard preparation work should be done well before the looming recession begins to hit in your area. The great news is that your local business will be stronger even if the recession never comes. Here is how to recession proof your orthodontic business so it doesn’t go the way of the dinosaur.

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Attract More Female Invisalign Patients to Your Practice

How to Attract More Female Invisalign Patients to Your Practice

If the lyrics to the Cyndi Lauper song, “Girls Just Want to Have Fun” make you crazy every time you hear it played on your practice’s sound system, we’d like to correct that impression. Girls do like to have fun – but they love to look attractive, sexy and beautiful even more, and that’s exactly how female Invisalign patients are going to feel once their teeth are straight courtesy of a system that won’t reveal their secret.

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