We live in a time post-pandemic, where the marketing narrative has shifted. It simply won’t do to communicate in what is now considered the old-fashioned way. The new is here and as merchants with products to sell and business owners with services ready you need to adapt. Customers are increasing their online buying habits tenfold; a weak SEO strategy will not cut it in the coming era.
Your marketing needs to sing in a crowded arena. An SEO agency with a track record of international communication skills and the embedded knowledge of pan country marketing is now an essential part of your marketing needs. In this post, we’ll take you through in a quick fashion why an internationally based SEO agency is necessary. Let’s get cracking.
What SEO Anyway?
In short, SEO or search engine optimization is the act of improving website visibility for relevant searches. It is the implementation of targeting online traffic to your store and being the prominent result for the search.
Why do I Need SEO Anyway?
Without SEO your content will be lost in a sea of similar content and will be unstructured. Google is the clear leader in the search engine game. This means your website, content and products must impress on the Google algorithms or it will never show up in any visible manner. Google is a business just the same as other businesses providing services. They profit from searching, so they want return customers. Thus, they aim to provide the best, most comprehensive search results laden with proven trustable resources as they can. They’re all about user experience and if you’re not up to date with SEO then you’ll fall by the wayside and your website and all the hard work gone into it will be wasted.
SEO allows you to optimise without spending on ads and continuous marketing. An organic approach can still be as effective as a paid campaign. It is an essential part of your online presence. Alas, It needs experts and consistency to flourish and offer decent returns in the way of bankable sales.
What is the Difference Between SEO and Digital Marketing?
What is the difference between SEO and Digital Marketing? Some people think that they are interchangeable, or at least have some overlap.
Others believe them to be completely different marketing strategies.
What do you think?
Do you know what makes these two often confused practices distinct from one another aside from a few similarities? If not, read on for more information about how SEO differs from digital marketing!
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Video Backgrounds Are They Killing My Website, SEO and ROI?
The use of video backgrounds has become an increasingly popular web design trend in recent years. Rather than a static image, some webmasters embed a video in their site’s background. Considering that one-third of all internet activity involves watching video, you may feel compelled to use background videos. However, this web design trend can hurt your site’s ability to attract and retain visitors in several ways.
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ChatGPT and Other AI Tools for Content Creation [SME Special]
Unless you’ve been living under a rock this past month, the Internet has been on fire since Open.ai launched ChatGPT. Everyone is talking about this AI conversational language model that has also been dubbed a ‘Google Killer’.
A growing number of small business owners are now turning to ChatGPT and artificial intelligence (AI) as a tool to improve their content creation processes. The use of AI for content creation is revolutionising small business digital marketing and distribution because they allow businesses to produce high-quality content quickly at a fraction of the cost.
This blog post will explain the basics of AI-powered content creation, the benefits of using ChatGPT for small business content creation, and guide small businesses on how to get stared. Whether you’re a small business owner, entrepreneur, marketer, or content creator, you’ll learn how AI can help you improve the quality and effectiveness of your content. In addition, you’ll gain a competitive advantage in today’s digital marketplace.
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SGE – An In-Depth Look at Google’s Search Generative Experience
Is SGE Set to Revolutionise the Digital Landscape
Google’s Search Generative Experience (SGE) is an innovative search method that uses artificial intelligence to generate more comprehensive and informative search results. SGE results are presented in a snapshot format at the top of the search results page. They include a variety of information, such as:
Google’s Search Generative Experience is still in development, but it is expected to be rolled out to more users in the coming months. SGE has the potential to significantly impact local search results. For example, SGE results could include more information about local businesses, such as their hours of operation, contact information, and customer reviews. SGE could also make it easier for users to find local businesses relevant to their needs.
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Introducing the Review Mirror Newsletter: Unlock the Power of Reviews for Business Success
Welcome to the dawn of an exciting era in online business growth! As digital spaces become increasingly crowded, standing out from the competition can seem as daunting as scaling Everest in flip-flops. But imagine, for a moment, that you possess a secret weapon. This is a tool so powerful that it effortlessly elevates your brand, bolsters your reputation, and attracts new customers.
What if we told you that this secret weapon already exists, is within your reach, and is woven into the fabric of your digital presence? What if we revealed that this catalyst for exponential growth is online reviews – a goldmine of untapped potential?
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SEO Reputation Management: How to Protect Your Online Image
SEO reputation management is a crucial aspect of online brand management. It involves managing and maintaining the public perception of a brand, business, or person online through the use of search engine optimisation (SEO) techniques. In today’s digital age, where online conversations about businesses have become the norm, managing your online reputation is more critical than ever.
Having a good online reputation is essential for businesses to attract and retain customers. According to a study, 87% of consumers read online reviews before making a purchase decision. Therefore, businesses need to be proactive in managing their online reputation and take necessary steps to address negative reviews and feedback. SEO reputation management can help businesses improve their online presence, build trust with customers, and ultimately drive more revenue.
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Overview of the Review Insights Pro App
The launch of Review Insights Pro, our powerful app and Chrome extension is almost upon us. We can’t wait to share its amazing features and benefits with you. So, let’s dive deeper into what makes Review Insights Pro a must-have tool for businesses like yours.
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Introducing Review Insights Pro
Let’s face it: Online reputation management is painful. Sorting through customer reviews or product reviews, figuring out what to say, and crafting responses can be daunting and time-consuming. And while there are several review management services out there, they can be expensive and overwhelming for small and medium-sized businesses.
That’s why we developed Review Insights Pro. We’re not trying to be everything for everyone, but we want to be leaders at what we do. We provide a simple, easy-to-use web-based app and Chrome extension that allows anyone with an internet connection to get key insights into their business’s reviews and reply to them professionally with a click of a button.
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Unleashing the Benefits of Competitor Reviews and Review Collections
Cracking the Code
Are you tired of feeling like your business is stuck in a rut? Do you feel like you’re missing out on potential customers and revenue? The secret to unlocking your business’s full potential lies in competitor reviews and review collections. Yes, you heard that right! NOT your reviews, your competitor reviews can give you a competitive edge, improve your online reputation, and increase visibility. And when paired with a review collection, the benefits are endless.
In this article, we’ll show you how to crack the code and unleash the power of competitor reviews and review collections. By analysing sentiment in customer and product reviews, you’ll gain valuable insights into product/service issues. You’ll identify customer favourites and trends and build trust with potential customers.
So, are you ready to take your business to the next level? Keep reading to find out how!
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4 Essential SEO Services for Successful Local Business Marketing
In this post we will share the four essential SEO services local business need to rank at the top of search results and attract a constant stream of qualified leads and new customers.
SEO is constantly evolving, so all these real client case studies below are from the past year. We only want to share with you what is working right now.
So without any further preamble, let’s jump right in…
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Why Have My Google Rankings Dropped? [9 Actionable Steps for Recovery]
Many things can contribute to a drop in Google rankings, including content changes, Google algorithm updates, technical issues, improvements made by competitors, and Google SERP layout changes. If your rankings have dropped or worse plummeted overnight fear not. We have compiled this checklist to help you figure out what’s wrong and improve your rankings fast!
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How Important Are Photos On Google My Business?
The photos section of Google My Business listings is one of the most overlooked features. When done right, however, your GMB photos can earn you more organic traffic and revenue via Google, the world’s foremost search engine.
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Email Marketing
You’re reading this because you’re interested in email marketing best practices. Well, search no more! Here are the most up-to-date tips and tricks to keep your emails on top of the inbox pile.
You’ll learn how to craft an engaging subject line that will get people excited about opening your message, find out what makes a good subject line, discover when is the best time to send, and much more.
By the end of this post you will be armed with all the tools you need to succeed at email marketing in 2021.
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Secure Your Digital Identity, Name or Brand on the Decentralised Web [Internet 3.0]
The future of the internet is decentralised, on a blockchain and nobody controls it. It’s also a place where you own your own name and identity. Learn how to secure your digital identity, brand or business name here. Let’s go!
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How to Promote Your Blog
The world of marketing has changed dramatically in the last decade.
Blogs have become a powerful tool for brands to reach their target audience.
With more and more people using social media networks, blogs are a great place to start when you’re looking at how your website can be more successful in the coming years.
In this post, we’ll explore some tried-and-true tips that will help market your blog successfully as well as share with you some new ways marketers are using blogs today to increase readership and conversions.
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Content Marketing Explained
A Little Bit of History
In 1732 Benjamin Franklin published his Poor Richard’s Almanack with an advertisement on its back page page announcing the launch of his new printing business. If only he would have known about Tik Tok :)
Covid-19 – Your Business Survival Guide
If your business is caught up in the Covid-19 hysteria, and who’s isn’t, then you need to read this.
Personally and professionally we have expected and prepared for a big downturn in the economy for several years.
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10 ways SEO Will Assist Businesses in a Covid-19 Pandemic Recovery
SEO is the most important tool for any business that wants to protect themselves from potential losses and pivot in order to stay afloat with new restrictions or preferences. Consumers want up to date information about companies handling the virus and they prepare for post-pandemic success through researching what customers will need during these difficult times.
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Core Web Vitals | What is it and Why it Matters
This month, June 2021, Google will officially be using page experience and the included Core Web Vitals metrics to rank pages. So it’s well worth paying attention and preparing your website accordingly.
The three pillars of page experience are:
Google chose these metrics to measure all aspects of user experience on the web: “loading” refers to how fast things appear on your screen; “interactivity” is about how quickly a webpage reacts when you start typing or clicking something; and finally, “visual stability” measures whether items move around while they’re being loaded into place.
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NordVPN Review – Is it as Fast and Secure as They Say it is?
NordVPN is among the most commonly used VPNs. In the context of this review, the main focus is on looking into how fast and good NordVPN is; also, we will look into the latest news relating to the VPN service.
Some performance tests have been carried out to determine how fast the NordVPN is. We will also compose a short brief of the FAQ since they help to address the questions that are commonly asked by individuals interested in VPN services.
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Conversion Rate Optimization – Kick Off the New Year with a High Converting Website
What is Conversion Rate Optimization (CRO)?
Conversion rate optimization (CRO) is the due process of increasing a greater percentage of your website visitors to take the desired action.
The conversion metric will differ dependent on the site owner and the established end goals but could be considered to be having the site visitor make a call, complete a form, becoming a new customer or a patient.
The CRO process involves understanding the sales cycle and how visitors navigate through your website. What actions they take, and just as important, what prevents them from completing your predetermined goals. Let’s explore more…
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When Will Bitcoin Be Adopted by Local Businesses?
$33,913,103.00$549,838,733 Bitcoin Pizza is served!Today a Bitcoin is worth
$3,400$54,393.52 and rising. It is also now one of many cryptocurrencies holding around45%59% of the total market capitalization of$124,000,000,000. $1,706,174,580,739. So, no small change but I believe we are just getting started.Read more
Why an Internationally Based SEO Agency is Necessary
We live in a time post-pandemic, where the marketing narrative has shifted. It simply won’t do to communicate in what is now considered the old-fashioned way. The new is here and as merchants with products to sell and business owners with services ready you need to adapt. Customers are increasing their online buying habits tenfold; a weak SEO strategy will not cut it in the coming era.
Your marketing needs to sing in a crowded arena. An SEO agency with a track record of international communication skills and the embedded knowledge of pan country marketing is now an essential part of your marketing needs. In this post, we’ll take you through in a quick fashion why an internationally based SEO agency is necessary. Let’s get cracking.
What SEO Anyway?
In short, SEO or search engine optimization is the act of improving website visibility for relevant searches. It is the implementation of targeting online traffic to your store and being the prominent result for the search.
Why do I Need SEO Anyway?
Without SEO your content will be lost in a sea of similar content and will be unstructured. Google is the clear leader in the search engine game. This means your website, content and products must impress on the Google algorithms or it will never show up in any visible manner. Google is a business just the same as other businesses providing services. They profit from searching, so they want return customers. Thus, they aim to provide the best, most comprehensive search results laden with proven trustable resources as they can. They’re all about user experience and if you’re not up to date with SEO then you’ll fall by the wayside and your website and all the hard work gone into it will be wasted.
SEO allows you to optimise without spending on ads and continuous marketing. An organic approach can still be as effective as a paid campaign. It is an essential part of your online presence. Alas, It needs experts and consistency to flourish and offer decent returns in the way of bankable sales.
Read more
MobileGEDDON! Is Your Website Mobile Friendly?
Google’s “MobileGEDDON” Update
IS YOUR WEBSITE MOBILE FRIENDLY?
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Gorton & Schmohl Orthodontics Launch New Cutting Edge Website
For Immediate Release – Singapore April 04, 2015 — Blend Local Search Marketing PTE LTD, a firm specializing in online marketing, recently designed a desktop and mobile-friendly website for Gorton & Schmohl Orthodontics, a practice in located in Larkspur Landing Circle, Marin, California. Read more