We live in a time post-pandemic, where the marketing narrative has shifted. It simply won’t do to communicate in what is now considered the old-fashioned way. The new is here and as merchants with products to sell and business owners with services ready you need to adapt. Customers are increasing their online buying habits tenfold; a weak SEO strategy will not cut it in the coming era.
Your marketing needs to sing in a crowded arena. An SEO agency with a track record of international communication skills and the embedded knowledge of pan country marketing is now an essential part of your marketing needs. In this post, we’ll take you through in a quick fashion why an internationally based SEO agency is necessary. Let’s get cracking.
What SEO Anyway?
In short, SEO or search engine optimization is the act of improving website visibility for relevant searches. It is the implementation of targeting online traffic to your store and being the prominent result for the search.
Why do I Need SEO Anyway?
Without SEO your content will be lost in a sea of similar content and will be unstructured. Google is the clear leader in the search engine game. This means your website, content and products must impress on the Google algorithms or it will never show up in any visible manner. Google is a business just the same as other businesses providing services. They profit from searching, so they want return customers. Thus, they aim to provide the best, most comprehensive search results laden with proven trustable resources as they can. They’re all about user experience and if you’re not up to date with SEO then you’ll fall by the wayside and your website and all the hard work gone into it will be wasted.
SEO allows you to optimise without spending on ads and continuous marketing. An organic approach can still be as effective as a paid campaign. It is an essential part of your online presence. Alas, It needs experts and consistency to flourish and offer decent returns in the way of bankable sales.
ChatGPT and Other AI Tools for Content Creation [SME Special]
Unless you’ve been living under a rock this past month, the Internet has been on fire since Open.ai launched ChatGPT. Everyone is talking about this AI conversational language model that has also been dubbed a ‘Google Killer’.
A growing number of small business owners are now turning to ChatGPT and artificial intelligence (AI) as a tool to improve their content creation processes. The use of AI for content creation is revolutionising small business digital marketing and distribution because they allow businesses to produce high-quality content quickly at a fraction of the cost.
This blog post will explain the basics of AI-powered content creation, the benefits of using ChatGPT for small business content creation, and guide small businesses on how to get stared. Whether you’re a small business owner, entrepreneur, marketer, or content creator, you’ll learn how AI can help you improve the quality and effectiveness of your content. In addition, you’ll gain a competitive advantage in today’s digital marketplace.
Read more
4 Essential SEO Services for Successful Local Business Marketing
In this post we will share the four essential SEO services local business need to rank at the top of search results and attract a constant stream of qualified leads and new customers.
SEO is constantly evolving, so all these real client case studies below are from the past year. We only want to share with you what is working right now.
So without any further preamble, let’s jump right in…
Read more
Video Backgrounds Are They Killing My Website, SEO and ROI?
The use of video backgrounds has become an increasingly popular web design trend in recent years. Rather than a static image, some webmasters embed a video in their site’s background. Considering that one-third of all internet activity involves watching video, you may feel compelled to use background videos. However, this web design trend can hurt your site’s ability to attract and retain visitors in several ways.
Read more
Why Have My Google Rankings Dropped? [9 Actionable Steps for Recovery]
Many things can contribute to a drop in Google rankings, including content changes, Google algorithm updates, technical issues, improvements made by competitors, and Google SERP layout changes. If your rankings have dropped or worse plummeted overnight fear not. We have compiled this checklist to help you figure out what’s wrong and improve your rankings fast!
Read more
How Important Are Photos On Google My Business?
The photos section of Google My Business listings is one of the most overlooked features. When done right, however, your GMB photos can earn you more organic traffic and revenue via Google, the world’s foremost search engine.
Read more
Email Marketing
You’re reading this because you’re interested in email marketing best practices. Well, search no more! Here are the most up-to-date tips and tricks to keep your emails on top of the inbox pile.
You’ll learn how to craft an engaging subject line that will get people excited about opening your message, find out what makes a good subject line, discover when is the best time to send, and much more.
By the end of this post you will be armed with all the tools you need to succeed at email marketing in 2021.
Read more
Secure Your Digital Identity, Name or Brand on the Decentralised Web [Internet 3.0]
The future of the internet is decentralised, on a blockchain and nobody controls it. It’s also a place where you own your own name and identity. Learn how to secure your digital identity, brand or business name here. Let’s go!
Read more
What is the Difference Between SEO and Digital Marketing?
What is the difference between SEO and Digital Marketing? Some people think that they are interchangeable, or at least have some overlap.
Others believe them to be completely different marketing strategies.
What do you think?
Do you know what makes these two often confused practices distinct from one another aside from a few similarities? If not, read on for more information about how SEO differs from digital marketing!
Read more
How to Promote Your Blog
The world of marketing has changed dramatically in the last decade.
Blogs have become a powerful tool for brands to reach their target audience.
With more and more people using social media networks, blogs are a great place to start when you’re looking at how your website can be more successful in the coming years.
In this post, we’ll explore some tried-and-true tips that will help market your blog successfully as well as share with you some new ways marketers are using blogs today to increase readership and conversions.
Read more
Content Marketing Explained
A Little Bit of History
In 1732 Benjamin Franklin published his Poor Richard’s Almanack with an advertisement on its back page page announcing the launch of his new printing business. If only he would have known about Tik Tok :)
Covid-19 – Your Business Survival Guide
If your business is caught up in the Covid-19 hysteria, and who’s isn’t, then you need to read this.
Personally and professionally we have expected and prepared for a big downturn in the economy for several years.
Read more
10 ways SEO Will Assist Businesses in a Covid-19 Pandemic Recovery
SEO is the most important tool for any business that wants to protect themselves from potential losses and pivot in order to stay afloat with new restrictions or preferences. Consumers want up to date information about companies handling the virus and they prepare for post-pandemic success through researching what customers will need during these difficult times.
Read more
Core Web Vitals | What is it and Why it Matters
This month, June 2021, Google will officially be using page experience and the included Core Web Vitals metrics to rank pages. So it’s well worth paying attention and preparing your website accordingly.
The three pillars of page experience are:
Google chose these metrics to measure all aspects of user experience on the web: “loading” refers to how fast things appear on your screen; “interactivity” is about how quickly a webpage reacts when you start typing or clicking something; and finally, “visual stability” measures whether items move around while they’re being loaded into place.
Read more
NordVPN Review – Is it as Fast and Secure as They Say it is?
NordVPN is among the most commonly used VPNs. In the context of this review, the main focus is on looking into how fast and good NordVPN is; also, we will look into the latest news relating to the VPN service.
Some performance tests have been carried out to determine how fast the NordVPN is. We will also compose a short brief of the FAQ since they help to address the questions that are commonly asked by individuals interested in VPN services.
Read more
Conversion Rate Optimization – Kick Off the New Year with a High Converting Website
What is Conversion Rate Optimization (CRO)?
Conversion rate optimization (CRO) is the due process of increasing a greater percentage of your website visitors to take the desired action.
The conversion metric will differ dependent on the site owner and the established end goals but could be considered to be having the site visitor make a call, complete a form, becoming a new customer or a patient.
The CRO process involves understanding the sales cycle and how visitors navigate through your website. What actions they take, and just as important, what prevents them from completing your predetermined goals. Let’s explore more…
Read more
When Will Bitcoin Be Adopted by Local Businesses?
$33,913,103.00$549,838,733 Bitcoin Pizza is served!Today a Bitcoin is worth
$3,400$54,393.52 and rising. It is also now one of many cryptocurrencies holding around45%59% of the total market capitalization of$124,000,000,000. $1,706,174,580,739. So, no small change but I believe we are just getting started.Read more
Why an Internationally Based SEO Agency is Necessary
We live in a time post-pandemic, where the marketing narrative has shifted. It simply won’t do to communicate in what is now considered the old-fashioned way. The new is here and as merchants with products to sell and business owners with services ready you need to adapt. Customers are increasing their online buying habits tenfold; a weak SEO strategy will not cut it in the coming era.
Your marketing needs to sing in a crowded arena. An SEO agency with a track record of international communication skills and the embedded knowledge of pan country marketing is now an essential part of your marketing needs. In this post, we’ll take you through in a quick fashion why an internationally based SEO agency is necessary. Let’s get cracking.
What SEO Anyway?
In short, SEO or search engine optimization is the act of improving website visibility for relevant searches. It is the implementation of targeting online traffic to your store and being the prominent result for the search.
Why do I Need SEO Anyway?
Without SEO your content will be lost in a sea of similar content and will be unstructured. Google is the clear leader in the search engine game. This means your website, content and products must impress on the Google algorithms or it will never show up in any visible manner. Google is a business just the same as other businesses providing services. They profit from searching, so they want return customers. Thus, they aim to provide the best, most comprehensive search results laden with proven trustable resources as they can. They’re all about user experience and if you’re not up to date with SEO then you’ll fall by the wayside and your website and all the hard work gone into it will be wasted.
SEO allows you to optimise without spending on ads and continuous marketing. An organic approach can still be as effective as a paid campaign. It is an essential part of your online presence. Alas, It needs experts and consistency to flourish and offer decent returns in the way of bankable sales.
Read more
MobileGEDDON! Is Your Website Mobile Friendly?
Google’s “MobileGEDDON” Update
IS YOUR WEBSITE MOBILE FRIENDLY?
Read more
Gorton & Schmohl Orthodontics Launch New Cutting Edge Website
For Immediate Release – Singapore April 04, 2015 — Blend Local Search Marketing PTE LTD, a firm specializing in online marketing, recently designed a desktop and mobile-friendly website for Gorton & Schmohl Orthodontics, a practice in located in Larkspur Landing Circle, Marin, California. Read more
What is Local Search Marketing?
Local Search Marketing Explained
We are witnessing a slow death of the traditional methods of reaching potential customers through the outdated Yellow Pages, print media and expensive television and radio advertising.
Today, to get your business or service in front of people you need to be where they are looking and that is on the internet. Over 80% of people searching for products or services start on the internet using search engines such as Google, Yahoo or Bing. Google is by far the largest of all the search engines so we will concentrate on them throughout this website.
Read more
Internet Marketing Resources
Internet Marketing Resources
Read more
Ride the Wave in Local Search
We’ve seen the future… and it’s local search!
Read more
Blends Google Wave Open Invitations
We have had our signing up confirmed to Google Wave which will allow us to give early feedback on the new platform.
Blend Local Search Marketing would like to extent an invitation to other online marketers to join the Beta Google Wave to improve the product and discuss ways to use the revolutionary tools to benefit our online businesses in Marketing, Sales, Lists and Local Search.
Read more
Local Search for Perry’s Aquatic Centre
Perry’s Aquatic Centre of Lincoln are pleased to announce they have signed a 1 year contract with Blend Local Search Marketing.
Wayne Perry the owner of the 19 year old company says “We thought we would trial the local search marketing route for 4 months and have been overwhelmed by the response we have got in terms of footfall, new customers and sales in that time”.
Read more
Directory Marketing = 5* Google Juice for Local Search
The Next Big Thing in Local Search Will Not Be Search Engines.
It will be online directories. Need confirmation? Try this little test. Go to your search engine of choice, Google, Yahoo or Bing etc. and type in a well known city name along with “restaurants” in the search box. Example “Brighton Restaurants”. A staggering 9 out of the first 10 generic results are for directories, not restaurants.
Read more