Going the local route is often considered a positive change when doing business. However, there are times where going for homegrown talent is not the best decision to make. Reaching out to a company for SEO help is a better idea than sourcing local talent. Here are some compelling reasons not to jump ship and go local for an SEO agency.
For smart business people who are looking to expand their digital presence, few options surpass the one presented by Google My Business. In the coming years, this already important channel will gain even more prominence.
Local search is now the primary channel for businesses to gain website traffic. Google Maps and related properties not only send qualified local traffic, but they also send people who are far into the purchasing cycle. For just about any business, what’s better than eligible customers arriving or calling due to a search?
2019 has been undoubtedly one of the busiest years for SEO as Google algorithms are quickly transitioning into AI, and real-time algorithmic updates. Added to this, voice search is also starting to change the way people search.
These fast and furious changes have an impact on everything we do now and into 2020. Fortunately, we are not big corporate SEO agency, so we can respond to these changes just as quick and and keep our clients sites at the top of search results.
This was reflected in our blog posts throughout the year.
In case you missed a good read, we’ve curated the best of the blog 2019 below.
In October of 2019, the Supreme Court refused to listen to arguments in a lawsuit between Domino’s Pizza and a disability rights activist over the lack of an ADA compliant website, leading to widespread concerns that this precedent will result in a multitude of similar cases.
HIPAA is one of the scariest words in the medical profession. nearly every nurse and administrative staff member has a Horror Story about extraordinary actions that needed to be taken to satisfy the laws requirements. Ever since its passage in the 1990s, medical professionals have had to change their daily routine in order to accommodate this law. This concern extends past simple online and paper records and to the realm of websites. More and more medical professionals are fretting over the possibility that there website designs will not fit the strictures of the HIPAA law. These medical professionals should worry no longer. There are a number of steps that medical professionals can take in order to ensure that their best orthodontic websites meet all of HIPAA’s website regulations.
Facebook is constantly evolving as a platform. Since its inception and launch, the social media site has incorporated and advanced its advertising capabilities. At the same time, it has changed how organic traffic works and how many of your audience members your content will be shared with. By showing your content to fewer users organically, Facebook pushes its business users to pay in order to get their message across.
This may be a sound business practice for Facebook and its shareholders, but not for small and medium sized businesses wishing to create a community on the website.
Let’s dive in to Facebook marketing, specifically in Singapore.
Boost Business in Singapore with SEO
Finding the best SEO packages in Singapore is a good starting point for businesses wanting to increase their market share.
Whether your business offers products and services centered around technology, e-commerce or any other field, the advantages one gains from appearing on the top of search engine results are equally important.
Finding the Best SEO Agency in Singapore
The booming business culture of Singapore offers the best incentives for brands to thrive. The city’s innovation has resulted in a healthy and competitive sector of digital marketing and SEO.
In Asia as in the rest of the world, competing brands are in need of tried and tested ways of reaching their target market.
Optimizing their business website is vital so that it can be found directly ahead of their competition and in front of the right people who are looking for the products and services they offer.
Billions of people create the online traffic of our digital marketing age. Tapping into that gigantic pool of people and owning your niche requires you to use the expert services of the best SEO agency in Singapore.
How Health and Medical Websites Rely on Google
The nature of the topic of health makes Google a very valuable tool for medical professionals running their own health and medical sites. Prospective patients turn to the largest search engine in the world to find more information about their health issues or cosmetic procedures they would like to undertake.
Understanding how Google ranks your practice’s website and what places a health-related website above the competition is essential to placing your services in front of your target audience so that they may come in contact with you.
The Evolution of Orthodontic Marketing
Orthodontic marketing is evolving to become a more holistic process of reaching out to prospective local clients. SoLoMo is a term in online marketing that has surfaced relatively recently and stands for Social, Local and Mobile. The concept, however, is not new. Businesses have been combining their presence on social media with their local marketing and mobile device targeting in a consorted way for almost a decade, albeit in a more rudimentary fashion.
SEO vs. Social Media: How to Measure ROI for Your Orthodontic Marketing
The internet landscape provides several avenues via which to apply orthodontic marketing for your practice. As an orthodontist, you have the opportunity to build your brand and generate leads for your business by selecting the best strategy for your bottom line. However, choosing to implement a set of actions with a measurable return on investment is as important as the exposure you will receive from these actions.
Establishing yourself as a professional and reputable business owner with 9 easy to implement marketing tips for orthodontists. It is essential for a long-term career in any city or state.
When you want to build your clientele or if you are looking to establish your practice in a new location, there are a few ortho marketing tips and tricks to keep in mind.
Implementing these orthodontist marketing tactics is a sure-fire way to maximize your ability to reach prospective patients and loyal clients online.
While there are many digital marketing strategies you can use for your business, content marketing is often underestimated. It’s not just a trend in marketing circles. The goal of using content is to attract members of your target audience through valuable content. This brings prospects into your marketing funnel where you can build a relationship with them or follow up with a drip marketing campaign.
It’s a big contrast to traditional push marketing strategies where you try to interrupt and get in front of your target audience with your offer. With content, you are presenting value before an offer or even asking for a sale. You are showcasing your authority, establishing your credibility, and building your brand through the content.
Even with the constant changes in Google’s search engine algorithms, keywords remain as one of the main focal points to building a successful SEO campaign. Targeting the right keywords is what allows your website to be found by the right prospects. It helps your business show up for searches that are relevant to the problems, needs, and wants of your target audience.
SEO Tips for Orthodontists – Oral health, has been reported to have a significant link to your general health and may contribute to cardiovascular disease, pregnancy complications, endocarditis and pneumonia.
Meanwhile charcoal toothpaste, teeth whitening kits and mail-order braces are all trending right now. However, these products can’t replace the professional care and attention of a dentist or orthodontist. People are looking for real specialist to trust and create a beautiful, healthy smile.
At Blend Local Search Marketing we help you connect with more patients, grow your business and increase your profits. Implement these SEO tips for orthodontists or speak with us today.
As an orthodontist, you want to get your name out there and put your best foot forward on the web. Don’t rely solely on dental referrals any longer! You can grow your practice and share the benefits of quality medical care with a broader base of customers. That is, once they can find you on the web!
You want your orthodontic practice to be visible to as many people as possible on the web, and the best way to do that is to hire Blend Local Search Marketing for a HIPAA compliant website and SEO best practices. Not only will we ensure that your company is found high in search results and converts visitors to patients, but we also have the HIPAA seal of compliance for SEO orthodontics!
Blend Local Search Marketing PTE LTD Announces Approval For HIPAA Compliance
Blend Local Search Marketing PTE LTD is one of the top rated internet marketing agencies for orthodontists. The team at Blend Local Search Marketing are skilled at attending to the digital marketing needs of orthodontists, helping them generate credible leads, and overall increasing their bottom lines.
The business world has drastically transformed. Gone are the days when people opened the yellow pages to find an orthodontist or got a reference from a trusted friend or family member. Today, patients can use the Internet to do extensive research to find the best fit for their needs. That’s why it’s so important part of your business plan includes the incorporation of the level of orthodontist SEO needed to put you at the top of the search results.
During February 22 – 24 Blend Local Search Marketing will be exhibiting at the Association of Orthodontists Singapore Congress (#AOSC2019).
Now is the time you need to position your orthodontist practice to withstand a recession. The hard preparation work should be done well before the looming recession begins to hit in your area. The great news is that your local business will be stronger even if the recession never comes. Here is how to recession proof your orthodontic business so it doesn’t go the way of the dinosaur.
Are you a small business owner or manager? If you answered yes, you are in this exclusive club of people who drive our economy. You are one of the 15.6 million Main Street business people that contribute roughly 52% of the US GDP. If that does make you proud, you have a chance to support other people like you to feel proud.
There are those of us that are celebrating a century in the industry. At Blend, we are celebrating 10 great years of service. There are also those who are starting. All of us offer something valuable. If we don’t support each other, we will leave our friends in the community who are relatively new here to the big bad wolves of the street.
Marketing an orthodontic office is different from marketing any other kind of business. This is because your target demographic is very specific. While some might perceive this as a negative, it is actually a good thing because you are sure about who needs your specialist services. Have you ever considered social media marketing for your orthodontics office?
If the lyrics to the Cyndi Lauper song, “Girls Just Want to Have Fun” make you crazy every time you hear it played on your practice’s sound system, we’d like to correct that impression. Girls do like to have fun – but they love to look attractive, sexy and beautiful even more, and that’s exactly how female Invisalign patients are going to feel once their teeth are straight courtesy of a system that won’t reveal their secret.